Alex Lenga (Shaw) photo

Alex Lenga (Shaw) LL.B. (Hons)

Principal

Alex is a Principal in our Corporate + Commercial team. Alex has a focus on commercial contracting, food & beverage law, intellectual property protection, consumer law, and media and advertising, across a range of industries.

Experience

Background

Alex works with clients in a broad range of industries, including large international food manufacturers and retailers, healthcare providers, media and advertising, and technology.

Alex’s key experience includes:

  • Preparing and negotiating complex commercial agreements, including supply, manufacturing, labour hire, sponsorship and ambassador agreements, and food-industry specific agreements
  • Providing advice on goods labelling, with a risk-based, commercial approach, including FSANZ Code and TGA compliance, country of origin and import/export requirements, and general consumer law requirements to manufacturers, suppliers, distributors, and retailers
  • Responding to and negotiating government tenders
  • Advising charities and businesses in regards to fundraising compliance, trade promotions, advertising compliance, and influencer and ambassador arrangements
  • Negotiating complex agreements with government bodies regarding the supply of apparel, equipment, and weapons
  • National liquor licence advice for wholesale, online, and retail sale
  • Assisting established businesses and start-ups with intellectual property protection (both national and overseas), including trade mark registration, licensing, infringement, and enforcement

Alex is a commercial lawyer with a focus on intellectual property, food & beverage compliance, consumer law, and marketing & advertising law.

Qualifications

Bachelor of Law (Honours)

Bachelor of Arts (Honours)

Memberships

Member of the Law Institute of Victoria.